It’s the storytelling time of year, with friends and family coming together for the holidays. These days, our stories almost always include our guests. Their reactions to experiencing Alaska for the first time. Their very first Alaskan King salmon fishing trip. Their sheer awe when seeing a humpback whale breach.

It’s difficult to express how grateful we are to have met so many wonderful people this season. We’re deeply honored that they chose to spend their short time in Southeast Alaska with us.

To show our gratitude, we’re offering a discount for guests who’ve joined us, and a Small Business Saturday discount (good from Saturday, 11/29, through Monday, 12/1).

Things We're Grateful For

Guests Who Joined Us This Summer

It would be an extremely long post if we recounted every single amazing person we had the honor of taking fishing this summer. But, if you are one of those people, please know that the time you spent aboard Sir Reel was deeply meaningful to us. We’re delighted to have shared in part of your journey to Alaska with each of you!

Seattleites and Juneauites

Juneau is a short plane ride from Seattle. We had several guests who came to Alaska’s capital city for a weekend visit. We also met a handful of locals in Juneau who were able to make it out for a day. Most locals in Juneau have a boat or a friend with a boat, so we don’t see many of them throughout the summer. But we love taking locals out fishing!

Cruise Ship Guests

The majority of our guests this year joined us for a 4 or 6-hour fishing trip. The best thing about these trips was how excited people were about everything: whatever was biting, whales breaching and diving, and the experience of being on the water in a big boat!

A few of these included catch-and-cook adventures. And despite claiming that they didn’t care for salmon, tasting freshly caught and cooked Alaska salmon converted at least a few of our guests. We’re so grateful these visitors spent their time in Juneau with us and Mr B.

Reel Warriors Foundation Trip

This was a boisterous and fun-loving group of friends from California who won a 3-day trip through the Reel Warriors Foundation at their annual gala. This foundation is amazing and supports U.S. military veterans through saltwater fishing and other outdoor activities.

Our cheeks are still hurting from how much we laughed and smiled with this group! They made the most of the weather, which wasn’t all that great, and enjoyed the absolute heck out of fishing on Sir Reel. They were polite, kind, and full of stories. We’re so honored to work with the Reel Warriors Foundation and are already excited for our 2026 trip!

Family With Boys Who Love Fishing

A family from New Mexico decided to have an Alaskan adventure during their son’s break from football training. This three-day trip was amazing! The weather was stunning, and the whole family was into fishing and having an Alaskan boat adventure.

Over the course of the three days, we saw a large orca pod, humpback whales breaching, and the small village of Hoonah. The family caught a ton of fish, including halibut, rock fish, salmon, and cod. We’re so thankful that they spent their precious time off from training with us on the Sir Reel!

Our Close Friends and Family

Joining us for our shake-down tour this year was Jojo’s dad, John, and Toyin, our long-time friend and a skilled fisherman (and our deckhand in training). In late June, we cruised from Juneau to Hoonah to Elfin Cove and back in 6 days.

We saw whales breaching, caught halibut, cod, an Alaskan Mackrel, and king salmon. We even got out on a short island hike while near Elfin Cove. The trip was magical, and we’re so grateful to John and Toyin for spending their time with us and Mr B.

Local Businesses That Make Our Business Better

We love showcasing other small businesses here in Juneau and southeast Alaska. We’ve included them here so our guests can order their own at home.

Here’s a shoutout to our favorites from this season - thanks for making our tours better!

    • Spruce Tip Jelly

    • Rhubarb Jelly

    • Kelp Salsa

    • Kelp Hot Sauce

    • Spruce Tip Cookies

    • Chocolate Kelp Cookies

    • Fresh Romaine

    • Fresh Basil

    • Fresh Dill

Our Lenders And Others Who Believed In Us

A final moment of gratitude for our leaders and grantors, Spruce Root and the Alaska Department of Commerce, Community, and Economic Development. And an additional thanks to our friends and family who’ve helped out along the way. Without all of you, we wouldn’t be able to do what we do!

A Summer Full of Adventure Stories

We hope that as our guests gather around the turkey or haliubt, their stories from their travels in Alaska are some of the first they share. We hope they share what it was like to experience the endless wilderness and reassuring abundance.

Thanks for being a part of our 2025 season - we hope to see you again!

Discount For Those Who’ve Joined Us

If you were a guest during our 2025 summer season, a discount code will be sent to your email on December 1st! The code can be used on any of our trips, and you can share it with your friends and family.

If you don’t see it or didn’t receive one, please reach out to us directly.

Discount for Small Business Saturday

To show our gratitude for a successful season, we’re also offering a special discount to celebrate Small Business Saturday. This year, we’re offering $750 off per day on our multiday tours and 20% off our daily tours.

Our newsletter subscribers will automatically receive an email with the code on Saturday, 11/29. Discounts may be shared with friends and family, but expire at 11:59 pm on December 2nd!

If you don’t receive an email but would like a code, please reach out to us directly!

Want More Insights About Adventuring In Alaska?

Drop us a comment with what interests you, and we’ll likely write a post about it!

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